The Inbound Marketing On A Mission Blog

Marketing Advice, Tips and Tricks To Help You Grow Your Business
What Comes First: New Website Or Better Content?

What Comes First: New Website Or Content?

By | Inbound Marketing, Marketing, Marketing Strategy, Online Marketing, SEO, Web Design | No Comments

I have to admit, the whole who-was-first-the-chicken-or-the-egg situation is intriguing to me. How can there be a chicken without an egg and an egg without a chicken? As an intelligent adult, I know the problem is purely philosophical, but still… Moving on. A lot of marketers ask themselves the chicken-or-the-egg question…

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How Marketing Automation Could Have Saved Whirlpool’s $30 Million contract

How Marketing Automation Could Have Saved Whirlpool’s $30 Million contract

By | Hubspot, Inbound Marketing, Marketing Tips, Online Marketing | 2 Comments

This blog post originally appeared on business2community.com. Everything had gone so well for the Whirlpool team on June 2nd, 1993. Marketing had just impressed the Super Efficient Refrigerator Program (SERP) committee with the company’s plans – and snatched up the final four points needed in the contest. And then the…

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