A website used to be like a brochure. You handed the same information to everyone and anyone; regardless of their interests, occupation or relation to your company. With your website, you used to tell your visitor, here is all we’ve got, choose your destination. That does not work anymore. Now…
In just a few days, on April 21st to be precise, Google is going to significantly alter their ranking algorithm based on how mobile friendly your site is. Having a proper mobile site has probably been a ranking factor for a while already, now it will be a “major” factor, positive…
On March 17th, 2014 I set out on a journey. A journey that would change my agency… and, quite frankly, my life. I have been an introverted A-Type personality overachiever all my life. I knew early on, I was the happiest when writing, not when talking. So, it is not…
I have to admit, the whole who-was-first-the-chicken-or-the-egg situation is intriguing to me. How can there be a chicken without an egg and an egg without a chicken? As an intelligent adult, I know the problem is purely philosophical, but still… Moving on. A lot of marketers ask themselves the chicken-or-the-egg question…
I don’t pay too much attention to trends. (Not that I dress as if I was stuck in the 80’s, oh no. Hopefully, that will never ever be trendy again.) I just follow my artistic instinct and, if given the choice, go for timeless designs rather jump on the latest…
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